Counting church visitor numbers goes digital

Counting church visitor numbers goes digital

Do churches know the number of visitors that pass through their doors?

On 4 October 2019, the National Churches Trust launched the Great Church Visitor Count, a research project which will see 40 digital counters installed at parish churches and chapels in England and Wales.

Unlike cathedrals, museums and historic houses, there is no reliable data on the number of people who visit churches each year. At the moment the only data gathered is from the entries recorded in visitor books and of people who attend services. These are thought to seriously underestimate the number of visitors and tourists who visit churches and chapels.